Digital Marketing

“the height of sophistication is simplicity”

Clare Boothe Luce

“Our job is to connect to people to interact with them in a way that leaves them better than we found them”

Seth Godin

Search Engine Optimization

Organic Search

Search Engine Marketing

Google
Pay-per-click

Digital Marketing – Search

We have over three years of experience in SEO (Organic Search) and SEM (Pay-per-click). Admittedly SEO (Search Engine Optimization) has become increasingly challenging, while its paid counterpart (Search Engine Marketing) increasingly expensive relative to the marketing returns. There remain pockets of opportunities for specific businesses and contexts.

SOCIAL MEDIA PLANNING

Digital Marketing – Social

People spend more time on social media on the internet than anywhere else, but ROI on social platforms remain highly elusive.

Content-driven storytelling is essential in any social media plan. We will look into it with you. (Link to Our philosophy page)

We will audit your existing social media plan, then come up with a plan that is relevant to your goals. We will then test what works and what does not, and tweak the plan accordingly.

Patience, discipline, and regularity is key to the success of a social media plan. Do not expect results in a week.

EMAIL MARKETING

Digital Marketing – Email

Do not overlook email marketing. While not as swanky as social media, it can be a simple and effective digital marketing channel. We help you to build an email list: do not buy one! We seek to understand your audience. We then create and email content that engages them, that makes the audience feel like part of the community.

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